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Don’t buy greasy lotion.
Petrolatum: a by-product of refining crude oil
Mineral oil and wax bulking up the bottle
A greasy film on your skin and your clothes
Often parabens, silicones like dimethicone, and pore-clogging oils
Other serums are too small and too expensive.
Tiny 1 oz bottles, made for your face only
$8 to $68 an ounce
Usually one active, with the percentage hidden
Buy Draíocht instead. You’re paying for actives, not wax and petrolatum.
9 oz for face, hands and body
Hyaluronic acid, niacinamide and panthenol, every percentage on the label
No petrolatum, no mineral oil, no parabens, no fragrance, no grease
$3.78 an ounce
“I made Draíocht because I was sick of greasy lotion and tiny, overpriced serums. Every percentage is on the label because you should know exactly what you’re putting on your skin. I make it in Prospect, Virginia, I read every message, and if it isn’t for you, you have 30 days to send it back.”
AidenMaker of Draíocht · Prospect, Virginia
The formula
13.4% of every bottle is active ingredients, and we publish every percentage.
Sodium hyaluronate 1%
Niacinamide 4%
Panthenol 3%
Propanediol 3%
Trehalose 2%
Allantoin 0.4%
Sodium hyaluronate 1%
The vessel of hydration
A long chain of natural sugars, this molecule holds up to a thousand times its weight in water, creating a soft, gel-like reservoir that cradles skin in moisture.
It is the same substance your body makes to keep skin, joints and eyes supple, a compound so essential that every vertebrate creature on earth manufactures its own supply. As the years pass, that natural production slows. Applied to the skin, sodium hyaluronate helps bring back the plump, supple look of a well-hydrated complexion.
Niacinamide 4%
The artisan of the skin barrier
A form of vitamin B3 present in every living cell, niacinamide helps support a healthy-looking skin barrier, calms the look of redness in reactive complexions and gently evens the appearance of sun-touched patches.
It is a nutrient long recognized as fundamental to a whole and resilient complexion. In your skin, it works as a steady craftsman, helping hold moisture in and bringing back the even-looking tone that comes from balance.
Panthenol 3%
The shape-shifter
On contact, this humble molecule becomes pantothenic acid, vitamin B5. It draws moisture into the outer layers of the skin, soothes the look of dry, reactive patches and helps rough, stressed skin feel comfortable again.
Its name comes from the Greek pantothen, “from everywhere,” because it appears in nearly every food and living creature on earth. In your skin, it plays its ancient role as the quiet essential: softening, soothing and holding water where skin needs it most.
Propanediol 3%
The quiet courier
A simple three-carbon sugar alcohol born from the fermentation of plant sugars, propanediol draws a soft veil of moisture into the skin and helps the formula spread and absorb smoothly.
Unlike the harsher solvents of the petroleum age, it is gentle enough for reactive complexions, yet keeps every drop of the serum fluid, stable and ready to absorb. Modern formulators use it to replace older, more irritating glycols.
Trehalose 2%
The sugar of preservation
When skin meets dryness, cold or environmental stress, it loses the moisture that keeps it plump and pliant. Trehalose helps skin hold onto water so it stays comfortable and hydrated even in harsh conditions.
It’s the same compound that lets desert resurrection plants revive from apparent death and allows tardigrades to survive extremes no other creature can. In your skin, it works quieter magic.
Allantoin 0.4%
The mender
Found in comfrey, the medieval apothecary herb folk tradition called “knitbone,” allantoin gently coaxes your skin toward a fresher look.
It softens tired, rough surface cells that dull the complexion and soothes the look of redness on stressed, dry skin, leaving it smoother and softer with each application. Centuries of European apothecaries hand-ground comfrey root into their salves. In your skin, it softens what is rough and calms the dryness that would otherwise steal your glow.
Four safeguards against contamination
Preservatives, under 1% each
Any water-based formula has to be protected from the microbes it would otherwise invite in. Each of these four protects against something different, and each is used at the lowest level that does the work, so the last application is as clean as the first.
PhenoxyethanolBroad protection against bacteria
Potassium sorbateHolds back yeast and mold
GluconolactoneStrengthens the system and keeps the formula balanced
Benzyl alcoholExtra defense against bacteria
No parabens. No formaldehyde-releasing preservatives.
How Draíocht compares
Draíocht sits between a body lotion and a face serum: serum-level actives, every percentage on the label, in a bottle big enough for your whole body.
What you get, by kind of product
What you get
Draíocht
Typical HA face serum
Typical body lotion
Hyaluronic acid hydration
1%
Yes
Sometimes
Niacinamide, vitamin B3 smoother-looking, more even skin
4%
Rarely
Sometimes
Panthenol, provitamin B5 soft, comfortable skin
3%
Sometimes
Sometimes
Every active’s percentage on the label
Yes
Rarely
Rarely
Petrolatum or mineral oil
None
None
Often
Added fragrance
None
Sometimes
Often
Bottle size
9 fl oz, face and body
About 1 fl oz, face only
Large
Price per fl oz
$3.78
$7.78 to $68
Usually under $2
“Typical” means what’s common in each kind of product, not any one brand. Face serum prices are from the eight best-selling hyaluronic acid serums we checked on October 6, 2026.
How much serum $34 buys
At the lowest price we found for each best-selling hyaluronic acid serum.
Draíocht9 fl oz
The Ordinary4.4 fl oz
COSRX2.4 fl oz
L’Oréal1.7 fl oz
CeraVe1.5 fl oz
Vichy1.4 fl oz
La Roche-Posay1.1 fl oz
Peter Thomas Roth0.5 fl oz
Ingredient lists and prices checked October 6, 2026 from each brand’s published ingredient list and US online retailers. Brands reformulate and prices change. The full comparison, with sources, is in our fact sheet.
A simple daily routine
Cleanse gently
Use a non-stripping, fragrance-free cleanser, and avoid hot water, which pulls moisture from skin.
Apply a thin coat
Spread Draíocht over face and body without clumping, and let it absorb fully before any other skincare.
Repeat morning and night
A simple routine used daily beats a complicated one used occasionally.
One bottle lasts a month or more, depending on how much of the body you use it on. For external use only. Avoid contact with eyes. Stop using if irritation occurs. This is general skincare information, not medical advice; if dryness is severe, persistent, painful or cracked, see a dermatologist.
Questions
Can I use it on my face and my body?
Yes. It’s made for face, hands and body, which is why the bottle is 9 fl oz instead of the usual 1 oz.
Is it greasy?
No. It’s water-based and absorbs without leaving a film.
Can I use it with retinol or vitamin C?
Draíocht has no retinoids, vitamin C or exfoliating-strength acids, so it layers easily. Apply it first, let it absorb, then your other products. Patch-test any new combination.
Is it good for sensitive skin?
Yes. Draíocht is made to be soothing and easy on sensitive skin: it’s fragrance-free and silicone-free, and panthenol and allantoin are there to calm the look of dry, reactive skin. People with sensitive skin used it during development and it did well. As with any new product, try a small area first and stop if irritation occurs.
Can I use it while pregnant?
Ask your doctor before starting any new skincare product during pregnancy.
How long does a bottle keep?
Up to about two years unopened. Once opened, use it within 6 to 12 months.
Is it cruelty-free?
Yes. Draíocht is cruelty-free.
Where is it made?
In Prospect, Virginia, by a one-person business.
Do you ship outside the US?
Not yet. Shipping is free to all 50 states.
What’s your return policy?
Unused bottles can be returned within 30 days. The buyer pays return shipping.
Contact
Questions about Draíocht? Send a message and you’ll get a reply by email, or write to draiochthealth@gmail.com.